JUSTPOOLALARMS.COM was developed by Kids Safe, a child safety company. How is it that Just Pool Alarms is able to keep our prices so low. We deal directly with all the pool alarm manufacturers. There are no distributors marking up the product. It's just factory to you and that is reflected in our low prices. When you purchase a pool alarm from us you know it has passed rigorous testing by Consumer Reports, Good Housekeeping and meets government ASTM Standards or passes European standards which are the most stringent in the world. Another advantage we offer is our Help Hot Line which is open for you 7 days a week. Say your installing your alarm at 7:00 o'clock in the evening and you have a problem with the installation. You can pick up the phone and speak to a real live person who can walk you through the installation. All this is backed with a 30 day unconditional guarantee. Just Pool Alarms cares about your families safety.